The base Prius I is sold only to fleet buyers and is not included in Cars.com’s price and equipment lists. That makes the Prius II the entry-level model for consumers at a base price of $23,050, not including the $760 destination charge. The Prius III starts at $24,050, and for the extra $1,000 you get a JBL stereo with a six-CD changer (instead of a single-disc CD player), eight speakers (instead of six), XM radio with a 90-day free trial and Bluetooth connectivity.
If you’re looking to buy a Prius soon, you should know that starting in May, Toyota will raise the price of the Prius Two to $23,520. Also worth a quick note: Toyota has stopped using Roman numerals. "Prius Two" was a "Prius II" last year.
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